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This guide for marketing professionals and students describes an approach to marketing that targets consumers according to lifestyle, rather than demographic factors. Based up
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San Francisco: City Guide (Lonely Planet City Guide)'
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A city guide to San Francisco, featuring a colour section. It also contains New Wine Country chapter and ideas for exploring Santa Cruz, Marin, and the East Bay As well as sev
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Frommer's South America (Frommer's Complete)'
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Frommer′s South America is the premier guide to the continent, with complete coverage of Argentina, Bolivia, Brazil, Chile, Colombia, Ecuador, Paraguay, Peru, Uruguay a
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Lifestyle Marketing'
Product Description
This guide for marketing professionals and students describes an approach to marketing that targets consumers according to lifestyle, rather than demographic factors. Based up